Vancouver, October 5-6, 2012

Lucha Libre! Liberating your CRM data on open platforms that integrate with Drupal

Speaker(s): 
Track: 
Community, Business and Project Management
Experience Level: 
Beginner
Intermediate

CRM solutions are often compared based upon their whistles and bells rather than the core APIs that allow you to push and pull data in and out of them. However, with the rise of social networks and the growth of single-purpose online organizing and e-commerce/fundraising tools, interoperability is key. When choosing a CRM, organizations should strongly consider “open platforms” that embrace this philosophy and that integrate smoothly with CMS frameworks such as Drupal. In this session, we will compare a handful of open source and proprietary CRM packages that get this right and fit well with Drupal, such as RedHen CRM, CiviCRM and Salesforce.