Typically our field is populated by introverts; it's a fact, go look in the mirror. People who have invested considerable time and effort into developing their technical skills are tossed out into the cruel world of wheeling and dealing with potential clients without any practical training to enable them to transfer leads into paying contracts. For independent self-employed web developers this can be what determines your success, or failure, in a highly competitive field.
In this session we will be looking at:
• How to sell a client on a development tool most of them have never even heard of
• Discovering that not all clients bite (and how to identify those that do)
• How to effectively "dumb down" industry jargon so clients know of what you speak
• How to counter the argument "but my babysitter's boyfriend's uncle said he could build me a website for $500.00"